Building Trust in India's Homes

The Switch You Never Have to Think About.

Dependable everyday switching and confidence in safety, backed by CPCC's engineering heritage. Because your home has enough things to worry about.

Modern clean interior with unnoticed switches

Seamless Integration

Blends in. Performs reliably.

Confidence Starts With What You Can Verify

Four Pillars of ARCEN Quality

Safe (IS 3854:2023)

Engineered and strictly certified to mandatory Indian Standards (BIS/ISI). No sparking, no worries.

Reliable

Tested for thousands of clicks. Built to withstand daily wear and tear without loosening.

Trusted

Backed by CPCC's long-standing engineering heritage and recommended by professionals.

Peace of Mind

Anti-yellowing materials and verified warranties mean you install it once and forget it.

* Certification claims subject to verified CPCC product licenses and scope as per BIS frameworks.

See It In Action

Worry. Proof. Relief.

Funny how we notice a switch only when it gives us a reason to. Yellowing. Loosening. Replacing. Worrying. Watch how ARCEN simply stays out of the way.

CPCC Logo Thumbnail
0:45

Official TVC

0:00 - The Worry

The reality of worn, loose, and ageing switches in everyday life.

0:20 - The Proof

Actual product features, engineering specs, and verified BIS certification.

0:45 - The Relief

Normal life continues seamlessly. One less thing to worry about.

Precision manufacturing Engineering testing
20+ Years OEM

Our Engineering Heritage

You already know our quality. Now, know our name.

For over two decades, The Cricket Power Control Company (CPCC) has operated quietly as the trusted OEM (Original Equipment Manufacturer) and contract manufacturer behind some of India's most recognized electrical brands.

With ARCEN, we are bringing our deep R&D, robust manufacturing base, and strict adherence to IS 3854:2023 domestic safety standards directly to you. No middlemen, just uncompromised, Make-in-India engineering.

Direct from the Source: Premium specifications without the inflated brand markup.

Tested to Destruction: Components engineered to outlast standard replacement cycles.

Ready for the Future: Base dependability with scalable smart-home control options.

The ARCEN Collection

Accessible-premium modular switches designed for modern Indian homes. Clear pricing, verified quality, no surprises.

Volume Leader

General Purpose 1-Way

₹49

Dependable everyday switching. Anti-yellowing polycarbonate build.

20A Switch w/ Indicator

₹189

Designed for ACs and geysers. Spark-resistant contacts for high-load safety.

Zicono Designer Series

From ₹89

Sleek, flush-mount aesthetic. Fits securely against the wall. Premium finish.

Smart

Smart Card Switch

₹799

Commercial grade control for hotels and institutions. Proven durability.

Transparent Pricing Architecture

Our OEM heritage allows us to offer superior engineering at highly competitive price points.

Category ARCEN Price Range Market Position
General Purpose (1-Way & 2-Way) ₹49 - ₹89 Economy / Penetration
Modular Series (Base) ₹27 - ₹32 Highly Competitive
Indicator & Heavy Duty ₹129 - ₹349 Mid-Range Value
Designer Modular (Zicono, Slimo, Smart) ₹79 - ₹219 Premium Aesthetic & Smart Ready

Piloting in Bengaluru, Pune & Ahmedabad

Including our specialized Smart Home Automation range for tech-forward households.

Find Local Retailer

Recommend What You Can Stand Behind.

We know that as an electrician, contractor, or architect, your reputation is tied to the products you specify. ARCEN provides the technical documentation, verified safety, and support network you need to specify confidence.

  • For Architects: Technical sheets, dimensions, and contemporary design files.
  • For Electricians: Easy installation, robust build, and priority technical support.
  • For Builders: Consistency, supply chain reliability, and direct OEM heritage.

Join the ARCEN Pilot Program

Currently accepting trade partners in Pune, Bengaluru, and Ahmedabad.